Google Tag Manager Course

Google Tag Manager Course2023-02-22T17:27:53-05:00

Google Analytics Kick Start Masterclass

Due to Covid-19, classroom courses are suspended until 2023.
Until then, we invite you to join our free online masterclass.



TBD 2023
8:30 am to 5 pm


Bloor Islington Place

Room 220 Centre Tower

3280 Bloor Street West

Toronto, Ontario




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Taxes (HST) will be added
upon payment.

Want to learn how to implement Google Tag Manager (GTM) like a pro?

Watched hours of free GTM courses & YouTube videos and still confused about tags, triggers and variables?

This hands-on training course will have you implementing GTM from the ground up. Learn the ins and outs of tags, triggers, and variables, and how to efficiently implement Google Analytics tracking using GTM.

You will walk away with GTM configured on your own sandbox website, which you can use to continue testing and learning without risking your organization’s implementation.

I really enjoyed the course. It covered a large array of topics and was very easy to follow. It gave me some great ideas on ways we can improve our GA and even how we should approach our GTM implementation.

Who is this course for?

  • Professionals in your organization implementing GTM
  • Project managers who need to better understand GTM to communicate with their technical team


For me coming from a non-technical background, it was good for getting a general understanding of how [GTM] works. So when [our developer] is working on this I can understand what he is talking about.

What will I learn?

Bring your own laptop – this is a hands-on learning course. By the end of the course, you will be able to:
  • Understand the benefits of Google Tag Manager
  • Learn how to deploy Google Analytics through GTM
  • Understand GTM terminology
  • Implement tracking for key interactions:
    • Downloads
    • Videos
    • Form submissions
    • Conversion pixels

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Grants for Canadian Citizens

  • This Google Analytics training course is eligible for the government supported Canada Job Grant. in Ontario, you could be refunded 2/3 of the cost of this course, up to $10,000 in total support.

A few final words:

  • If you are looking for an introduction to Google Tag Manager, Google offers a FREE introductory training in their Analytics Academy.
  • Knowledge of HTML and JavaScript are not mandatory, but are beneficial.  Here are links to free introductory training on HTML & CSS and JavaScript.

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ClickInsight is a Google Marketing Platform Certified Company. We have provided analytics training courses for over 10 years.