To help you succeed with New Year’s Resolution #1: Test your Pages, attend this free Web Analytics Association webcast on February 5th.
Sponsored by Unica, here are the details:
Testing, Testing, Testing. Anybody Can Test. So Why Don’t You?
February 5, 2009
12:00 PM EST 9:00 AM PST
Open to Members and Non-Members
While digging for nuggets of insight in web analytics is one method of finding gold, the mainstream method is to improve success rates by testing alternative layouts, content, offers, ads, etc. and picking the winners. There are so many ways that web marketers can go after testing today: You can do it yourself. You can use free test automation solutions and of course high-end multivariate testing solutions. There are ups and downs to each approach. Which approach is right for you and how do you get off the couch and into the trenches now
Join our renowned panelists for an insightful discussion and join in with your own questions to the panel consisting of:
- Josh Manion, Stratigent
- Bryan Eisenberg, FutureNow, Inc.
- Akin Arikan, Unica