Announcing AWACS – AIMS Web Analytics Council

Announcing AWACS – AIMS Web Analytics Council

Continuing to spread the word about the use of Web analytics at any opportunity :), I’m happy to be part of the recently launched AWAC, the Association of Internet Marketing and Sales (AIMS) Web Analytics Council.

AWAC currently consists of Kathryn Lagden (AIMS), Peder Enhorning (Unilytics Corporation), Steven Goldhar (Sundance Media) and Stefan Eyram (ExactTarget), and myself. We recently met for a highly energized lunchtime meeting at Bow and Arrow, where we not only discussed ideas for AWAC events and articles for the next year but also learned about Swedish princess cakes from Stefan and Peder.

Stay tuned for more by subscribing to the AIMS blog. We welcome ideas, topics and questions such as the recent one from Trisha.

June Li


By |2019-05-28T16:51:28-04:00September 1st, 2006|3 Comments
Categories: Analyst Capability


  1. Kathryn Lagden September 4, 2006 at 8:14 pm

    Thanks for helping to pull AWAC together June. I thoroughly enjoyed the conversation at lunch and I know this group will do a great job helping AIMS members learn a lot about analytics.

  2. Lars June 21, 2007 at 3:08 pm

    Sounds like a good group. I’m glad the guys (hi Stefan!) introduced you to the princess cake. How will your work be shared?

  3. June Li June 21, 2007 at 10:49 pm

    Hi Lars,
    Seeking to engage people and bring them together to discuss analytics, AWAC hosted an event last November. Attended by over 100 people, it was very successful (read my post). Our next event will be in sometime this fall.

    AWAC has also been contributing by posting analytics-related posts to the AIMS blog and answering member questions on analytics.

    I’ll forward your greetings to Stefan. Thanks for visiting and commenting!


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