The lucky winner can head over to the Metro Toronto Convention Centre ( a short walk from our DAA event venue at Telus House) for the VIP event, which is on until 11:30 pm.
Calculated fields are one of the most powerful features of Google Data Studio. Based on the existing fields in your data source, calculated fields allow you to create new dimensions and metrics to augment your reporting and analysis.
Data Studio offers a variety of formulas that can be used to calculate ratios and rates, extract and reformat text, and apply logical comparisons.
Here are 5 useful examples to get you started with calculated fields in Data Studio: Continue reading “5 Calculated Fields for Google Data Studio” »
Here’s a real life example of what not to do with cart abandonment remarketing.
If a product is out of stock, do not send a “come on back” remarketing email.
Previously announced changes to the Google Analytics desktop user interface should have been rolled out to most Google Analytics user logins by now.
Any change is always difficult but once you get used to it, you’ll find that this user interface (UI) design change will let you work faster.
However, if you have many accounts and properties, you might be frustrated by the disappearance of the “Home” tab and the apparent need to navigate using the account/property/view dropdown “picker”.
No worries. The “Home” screen can still be accessed.
Just click on the GA icon in the top left and you’ll be shown the familiar list of accounts, properties and views. Continue reading “What Happened to the Google Analytics “Home” Tab?” »
Ghost spam is a major pain for analysts.
Solutions have surfaced that claim to take care of this for you. But before you jump for joy, do take a close look and make sure you’re not trading the hassle of ghost spam for something even worse.
It could cost you your job.